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2015•Tourism ManagementOpen access

Facebook as a destination marketing tool: Evidence from Italian regional Destination Management Organizations

Marcello M. Mariani, Marco Di Felice, Matteo Mura

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Key concepts: Destination management, Destination marketing, Destinations, Business, Tourism, Marketing, Advertising, Work (physics)

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Facebook as a destination marketing tool: Evidence from Italian regional Destination Management Organizations — Research Paper | ScholarLens