Job Satisfaction and Turnover Intention Based on Sales Person Standpoint

The purpose of this research is to examine the relationship between job satisfaction and turnover intention among sales representative workers, as well to identify which the dominant dimension of jo b satisfaction has greater effect on turnover intention. The research was distributed to 200 randomly selected respondents among the sale person. The multiple regressions were utilized to test the hypothesis, as wel l correlation and descriptive analysis. The findings showed that there was a significant negative relationship between the five dimensions of job satisfaction and turnover intention. The result highlighted that pay satisfaction was the dominant dimension of job satisfaction in term of effecting turnover intention. Further finding showed that, gender, experience and education level have significant differences, while age and salary have not significant differences with turnover intention.