1992•Annual Review of Public HealthRequires access

Social Marketing: Its Place in Public Health

Jack C. Ling, Barbara A.K. Franklin, Janis F. Lindsteadt, Susan A.N. Gearon

Open publisher page 130 citations

Abstract

In recent decades, public health policy and practice have been increasingly challenged by globalization, even as global financing for health has increased dramatically. This article discusses globalization and its health challenges from a vantage of ...Read More

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In recent decades, public health policy and practice have been increasingly challenged by globalization, even as global financing for health has increased dramatically. This article discusses globalization and its health challenges from a vantage of ...Read More

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OpenAlex reports 130 citations for this work. Citation counts describe recorded attention and do not establish research quality.

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Available abstract

In recent decades, public health policy and practice have been increasingly challenged by globalization, even as global financing for health has increased dramatically. This article discusses globalization and its health challenges from a vantage of ...Read More

Key concepts: Social marketing, Public health, Environmental health, Business, Marketing, Public relations, Medicine, Political science

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