An empirical research of cultural industry competitiveness of Tianjin based on gray-fuzzy comprehensive assessment
Liping Fu, Jun-sheng Song, Yongjun He
Abstract
Liping Fu, Jun-sheng Song, Yongjun He
Abstract
As cultural industry, with the further development of economy and society, is becoming the pillar industry, a more rational urban cultural industry competitiveness evaluation index system is proposed on the existing theories in this paper to evaluate Tianjin's cultural industry competitiveness from the longitudinal to the horizontal aspect by grey fuzzy comprehensive evaluation method. After the quantitative analysis andevaluation, the paper produces the accurate orientation forfurther development of Tianjin's cultural industry competitiveness, furthermore, provides important theoretical guidance as well.
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As cultural industry, with the further development of economy and society, is becoming the pillar industry, a more rational urban cultural industry competitiveness evaluation index system is proposed on the existing theories in this paper to evaluate Tianjin's cultural industry competitiveness from the longitudinal to the horizontal aspect by grey fuzzy comprehensive evaluation method. After the quantitative analysis andevaluation, the paper produces the accurate orientation forfurther development of Tianjin's cultural industry competitiveness, furthermore, provides important theoretical guidance as well.
Key concepts: Pillar, Gray (unit), Cultural industry, Fuzzy logic, Empirical research, Business, Industrial organization, Computer science