Expressions of Identifications: The Nature of Talk and Identity Tensions Among Organizational Members in a Struggling Organization

This study investigates how organizational members communicatively enact identification and more specifically how tensions in identification are expressed through members’ talk and behaviors. Using a case-study approach, we explored the experiences of members in an organization in turmoil. Semi-structured interviews, questionnaires given at two times, and observations of organizational events were used to understand the identification tensions these individuals negotiated and ways that identification, disidentification, and ambivalent identification were enacted. The study provides empirical evidence of changing identifications and articulates their communicative manifestations. The findings not only support the notion that identification is a complex and dynamic process but also contribute to the identification literature by illustrating specific ways that various forms of identification tensions are enacted and communicated in response to organizational change.