2011•Unpublished venueRequires access

Construction of Travel Agency Service System Based on Service Management

Ting Zhou, Zhiqing Yang

Abstract

Service management which includes the analysis of service profit chain, service interaction and quality interaction, informative technology in service quality management and contract product marketing in service industry with which in manufacturing, aims to study how to manage enterprises successfully in service competition. This paper discusses the formation of service management background, and analyzes the measures on how to structure travel agencies'' service system on the basis of service management theories.

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Available abstract

Key concepts: Service product management, Service design, Service guarantee, Business, Service level objective, Service (business), Service management, Service delivery framework