Tourism E-Commence Business Model Innovation Analysis

Tourism e-commerce has become the most prominent part of the whole e-commerce in the world, so the tourism industry how to effectively implement e-commerce is a valuable research area. How to combine new technologies into business processes to create new tourism business model is the key, which involves the innovation of tourism e-commerce business models, this paper provides the framework for e-business model innovation. Good business model is the effective combination of firm value chain and the industry value net, customer requirement is the source of the business model innovation.