Barbara M. Miller
Abstract
Often considered a controversial form of communication, issue advocacy moves beyond the traditional realm of promoting an organization's image, product, or service, into efforts to influence a legi...
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Often considered a controversial form of communication, issue advocacy moves beyond the traditional realm of promoting an organization's image, product, or service, into efforts to influence a legi...
Key concepts: Cronbach's alpha, Variance (accounting), Construct (python library), Scale (ratio), Construct validity, Latent variable, Reliability (semiconductor), Structural equation modeling