Study on the Inheritance and Innovation of Chinese National Costume Elements

As an important component of traditional culture, Chinese national costume elements are famous as gorgeous colors and exquisite decorations. they are always the focus and inspiration in modern fashion design. With the development of the world integration, not only economy but culture, an enterprise and its design in order to survive and develop in a fierce market competition, it must own its own customers with characteristic. National costume elements include style, color matching, handcraft, accessories and patterns. National costume elements bring a clear character and unique artistic temperament. Inheritance means a continuation of that old costume culture’s visually perceptible representation. Innovation means today’s designer’s creative activities in the base of those national elements. They fuse it with modern material under new fashion ideal to create new looks which meet the modern aesthetic. In costume design works, it has two main ways to put these beautiful elements into use: elements extraction and elements extension. Only national makes international, the rational application of national costume elements is a beneficial way to promote the design works’ added value. The innovation based on the inheriting of the traditional style is where the life of design lies.