2012Journal of Direct Data and Digital Marketing PracticeOpen access

Changing the world is the only fit work for a grown man: An eyewitness account of the life and times of Howard Luck Gossage — ‘Sixties America's most … influential and irreverent advertising genius

Brian Thomas

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Key concepts: Luck, Advertising, Psychology, Sociology, Art, Philosophy, Epistemology, Business

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Changing the world is the only fit work for a grown man: An eyewitness account of the life and times of Howard Luck Gossage — ‘Sixties America's most … influential and irreverent advertising genius — Research Paper | ScholarLens