2010•Unpublished venueRequires access

Research on the innovation and development of the third-party B2B e-commerce model of China

Xuewen Sun, Jin Jin

Abstract

B2B e-commerce model is the principal part of the-e-commerce market in China. There is great significance in exploring on it. By investigating on the main types of B2B ecommerce model, the profit model of the third-party B2B e-commerce platforms was analyzed. Five suggestions about the innovation and development of the third-party B2B e-commerce in the near future were proposed lastly, such as Transfer from information release to online transaction, providing financing service for SMEs and providing e-marketing outsourcing service for SMEs etc.

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Key concepts: Third party, Profit model, Outsourcing, Business, China, Database transaction, E-commerce, Profit (economics)