2013•International Journal of Management in EducationRequires access

The impact of student retention strategies: an empirical study

Elke M. Leeds, Stacy McIlraith Campbell, Hope M. Baker, Radwan Ali, Dorothy Brawley, John D. C. Crisp

Abstract

A major concern for institutions and instructors is the high dropout rate of students in online courses. This study investigated the impact of student retention strategies on retention rates in an online information systems course. A treatment group exposed to retention strategies related to student engagement, learning communities, student services and learner centred environments was compared with a control group. Results suggested that retention strategies may not impact retention rates. This is important as faculty are routinely encouraged to implement similar strategies in online course design and delivery.

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Key concepts: Knowledge retention, Retention rate, Dropout (neural networks), Grade retention, Medical education, Retention time, Online course, Psychology