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2005•Organizational Behavior and Human Decision ProcessesRequires access

On the psychology of ‘if only’: Regret and the comparison between factual and counterfactual outcomes

Eric van Dijk, Marcel Zeelenberg

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Key concepts: Regret, Counterfactual thinking, Comparability, Outcome (game theory), Psychology, Social psychology, Dependency (UML), Economics

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On the psychology of ‘if only’: Regret and the comparison between factual and counterfactual outcomes — Research Paper | ScholarLens