The Development of Creative Industry in Guangzhou

Background : Guangzhou has been promoting creative industry by establishing creative industry clusters and this led to a noticeable growth of the industry. Methods : This article analyzes the factors that led to such success through a survey of existing literature and official publications. Result : Several interrelated factors that led to such success are identified: the general economic growth of Guangzhou and accompanying changes in economic environment, cultural and locational advantages, and the city government’s role in promoting creative industries through establishing and managing industry clusters. Conclusion : Guangzhou government’s proven ability to coordinate development process through creative industry clusters is expected to have positive impacts on the further development of Guangzhou’s creative industry.