1999•Unpublished venueRequires access

Competitive Intelligence for the Competitive Edge

Alan F. Dutka

Abstract

1. Competitive Intelligence in a New Competitive Environment 2. Competitive Intelligence in a Marketing Research Context 3. Integrating Competitive Intelligence and Customer Satisfaction Research 4. Competitive Benchmarking 5. Analyzing Text Data to Gain a Competitive Advantage 6. Competitive Intelligence in a Strategic Environment 7. Reacting to an Unexpected Event 8. Competitive Intelligence as a Multifaceted Process 9. Competitive Intelligence from a Global Perspective 10. Counterintelligence: The Other Side of the Competitive Intelligence Coin

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Key concepts: Competitive intelligence, Competitive advantage, Benchmarking, Context (archaeology), Business, Perspective (graphical), Knowledge management, Computer science