Zürich: Stadt der Kreativen
Martina Koll-Schretzenmayr, Klaus R. Kunzmann, Katharina Heider
Abstract
Martina Koll-Schretzenmayr, Klaus R. Kunzmann, Katharina Heider
Abstract
Zurich has a long tradition in hosting the creative class. Today, the City of Zurich is a «creative city» of not only national but also international importance. In 2007, the City Council launched its “Strategies for Zurich 2025” and declared the creative industries to one out of six industries it intends to promote for the city's economic future. Based on insights to the creative industries' “habitat conditions” and networking gained from interviews with creative workers in the City of Zurich this article discusses the challenges urban policy has to be aware of when intending the fostering of existing or the initiation of new creative urban clusters.
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Zurich has a long tradition in hosting the creative class. Today, the City of Zurich is a «creative city» of not only national but also international importance. In 2007, the City Council launched its “Strategies for Zurich 2025” and declared the creative industries to one out of six industries it intends to promote for the city's economic future. Based on insights to the creative industries' “habitat conditions” and networking gained from interviews with creative workers in the City of Zurich this article discusses the challenges urban policy has to be aware of when intending the fostering of existing or the initiation of new creative urban clusters.
Key concepts: Creative city, Creative Cities, Creative industries, Creative class, Creative economy, Urban policy, Political science, Sociology