Knowledge Management, the Competitive Advantage for Pharmaceutical Companies

The latest achievements in knowledge-based economy are supporting the existence of important features: the primacy of knowledge in all spheres of economic activity ; intellectual property has a considerable weight in national heritage, to base economic activities is done primarily on intangible resources (knowledge represented by competent people) and only then on tangible resources, economic activities focusing on knowledge accumulation and production of goods - knowledge, the production demasification, the majority share of the permanent growing service sector, the knowledge basis for competitive advantage predominantly owned and used. The main role of business in such an economy is that to obtain, protect, integrate and exploit the specialized knowledge, which gives it a competitive power market. In this case management is not just about a simple knowledge processing but task is to integrate them into the organization. Information technology, human capital, capabilities and competencies of the organization begin to play a increasingly important role within firms.