Paul Burns
Abstract
Preface - Acknowledgements - David and Goliath - Heroes and Super-heroes - Opportunity and Innovation - Start-up - Start-up Making it Happen - Start-up Control and Decision-making - E-business - Developing a Business Plan - From Entrepreneur to Leader - Growth Success - Growth Take-off - Financing Small Firms - The Family Firm - The Exit
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Preface - Acknowledgements - David and Goliath - Heroes and Super-heroes - Opportunity and Innovation - Start-up - Start-up Making it Happen - Start-up Control and Decision-making - E-business - Developing a Business Plan - From Entrepreneur to Leader - Growth Success - Growth Take-off - Financing Small Firms - The Family Firm - The Exit
Key concepts: Entrepreneurship, Small business, Business, Marketing, Finance