2014•Unpublished venueRequires access

The Application of Discrete Choice Models In Marketing Decisions

Ateq Al-ghamedii, Melfi Alrasheedi

Abstract

The paper is devoted to the analysis of logit models and their application in the market. A theoretical basis for logit models is determined. Equations for logit probabilities are derived and methods are applied in order to analyze real market situations. The real data set is analyzed to estimate 2 logit models, as well as a probit model. Obtained results are compared with experimentally calculated logit probabilities.

About this research paper

What this paper is about

Why it matters

OpenAlex reports 1 citations for this work. Citation counts describe recorded attention and do not establish research quality.

Key contribution

A contribution statement is not available in the OpenAlex record.

Method / approach

Method details are not available in the OpenAlex metadata.

Main findings

Findings are not separately available in the OpenAlex metadata.

Limitations

Limitations are not available in the OpenAlex metadata.

Applications

Application details are not available in the OpenAlex metadata.

Available abstract

Key concepts: Logit, Ordered probit, Probit, Mixed logit, Discrete choice, Econometrics, Probit model, Logistic regression